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June 30, 2026

How ‘The Binghamton Bond’ is shaping the University’s future

Center for AI Responsibility and Research, new lecture hall expected in 2027

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Binghamton In the News

NBC News

Jenny Guo, an assistant professor of marketing at Binghamton, spoke to NBC News about the NeeDoh and Labubu marketing phenomena.

Forbes

Forbes recently mentioned Binghamton as part of an emerging group of institutions that are now “creating one of the most vital assets in the U.S. economy.â€

Featured in The Conversation

Guy German, a skin scientist at Binghamton, breaks down the newly approved sunscreen ingredient bemotrizinol and how it fits in with products already available to consumers in the U.S. 
 
 
 
 
 
 

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